November 23, 2012
#1138: Heatmap explain

[Three near-identical charts of the 48 contiguous United States are shown with heatmaps depicting population density. The first chart is labelled “Our site’s users,” the second chart is labelled “Subscribers to Martha Stewart Living,” and the third chart is labelled “Consumers of furry pornography.” Cueball is standing with a stick pointing at the charts.]
Cueball: The business implications are clear.
Pet peeve #208:
Geographic profile maps which are basically just population maps